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2016 Mobile Ad Summit
Friday
, 
September 
27
 at 
7:00pm
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Pluribus News Spotlight: Florida
Friday
, 
September 
27
 at 
7:00pm
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Pluribus News Spotlight:  Florida

Join Pluribus News Editor and Founder Reid Wilson in a one-on-one conversation with the President of the Florida State Senate Kathleen Passidomo (R) highlighting one of the most consequential legislative sessions in Florida's history. Link here to join

 

Featuring

Kathleen Passidomo

President, Florida State Senate

Member of the Florida State Senate Senator Kathleen C. Passidomo was elected to the Florida Senate in November 2016 after having served in the Florida House of Representatives since 2010. Senate President Wilton Simpson appointed her to serve as the Chair for the Senate Committee on Rules for the 2020-2022 legislative term. Senator Passidomo was elected by her peers as the Senate President Designate to serve as Senate President for the 2022-2024 legislative term.

Reid Wilson

Founder & Editor, Pluribus News

Reid Wilson is the founder, chief executive, and editor in chief of Pluribus News, the nation’s only independent news outlet covering state-level politics and policy.  Wilson previously covered politics for The Hill and the Washington Post, and he’s the former editor-in-chief of National Journal’s The Hotline.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About Pluribus News

Pluribus News is a groundbreaking new digital media outlet offering the most comprehensive coverage of state-level public policy in America. At a time of partisan gridlock in Washington, D.C., state legislatures are increasingly driving policy fights long before they reach Congress. What happens in Sacramento or Austin or Albany today will come to 25 other states next year, and to Congress the year after that. Pluribus News connects the puzzle pieces shaping today’s policy decisions – and tomorrow’s national conversation.

Pluribus News is the destination for state-level lawmakers looking for their next great idea, for legislative leaders identifying key topics sure to emerge in future sessions, and for influencers and thought leaders who want to stay ahead of the curve on tomorrow’s policy fights.

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